Are you a lawyer and wish to attract more customers for your business?
If YES, Clickfunnels for lawyers is the way to go!
Clickfunnels is a mighty sales funnel builder that makes Lead Generation look like a walk in the park.
This software allows every business owner to grab leads and convert them into loyal, paying customers with ease. Trust me; it can boost your profits significantly!
Acquiring clients is an essential part of every business.
It does not matter what kind of product or service you are offering, if you are not bringing new customers through the door daily, you will have a hard time succeeding!
Times are changing, and competition is rising.
Generating leads and getting new people to come and visit you has never been this hard and exhausting. Do you want to know the truth?
It doesn’t have to be!
The traditional way that law-firms used to market themselves is long gone, and there is a big chance that it is never coming back. (I lied, %100 it’s not coming back).
The digital world that we now live in has made it easier for business owners to acquire new customers and prospects, while at the same time nurturing and keeping existing ones.
So, how can your business take advantage of this opportunity and grow?
Let me make it clear for you!
Having a fully-functional website has become a necessity for every business owner. If you want your presence to be felt and wish to grow, you will need a website.
Having one often will spell the difference between success and failure for your business. It is a proper representation of your firm & professionalism.
It helps people find you and find out more about your company and the services that you offer. Just create a common question FAQ section on your site, and you’re pretty much done.
It can have a considerable impact on your customer support and can improve your overall customer service (which is an important part).
A website is a lasting value, but it’s not enough!
Always have in mind that the visitors are confused and don’t exactly know what they’re looking for. To put it in simple terms, they need guidance!
How do we solve this problem? It is easier than you think!
ADVICE: You need to start implementing sales funnels into your marketing strategy if you wish to improve and grow!
WHAT IS A MARKETING SALES FUNNEL
It’s is not a coincidence that Marketing Sales Funnels are one of the best and most talked about topics in the world of internet marketing and business.
How can you take your business to the next level and make good use of the power that sales funnels provide you with?
That’s a good question, and I will answer it for you!
What exactly is the definition of a Marketing Sales Funnel?
It’s the path that your website visitor takes from having absolutely no-clue who you are to becoming a loyal customer that is ready to buy from you over and over again.
It’s the journey that every customer went through to become a person that purchases from you regularly.
Chances of someone purchasing something from you, right after they have found you on the internet, are very slim.
It rarely happens. (sometimes by mistake it does)
For a customer to make a purchase, they will have to trust you first. You will have to earn that trust by providing them with consistent value.
That is one of the main functions of a sales funnel. It captures the visitors’ attention and guides them to a sale.
Every successful marketing funnel has three stages:
Let’s discuss each stage into more detail separately:
[Awareness Stage – Top Of The Funnel]
This is the top of the sales funnel!
This is the beginning of the prospects’ journey. The moment they find out that they have a problem and decide they want to know more about it.
Some might not even be aware they have an issue in the first place. If you point it out for them, it puts you in a more significant position to start earning their trust right from the get-go.
They are eager to find the solution and are actively looking for a source that can give it to them.
You can be that source!
It is your chance to earn their trust and start building a stable relationship through content and inbound marketing.
The best way to shine at this stage is to give out value, share ideas, and offer advice to the prospects. All you need is attention at this stage!
Content should be informative, creative, and should stand-out. This is your chance to have fun and experiment with your content.
Try doing short-explainer videos, give out e-book materials, infographics, and even do some social media promotions.
[ Evaluation Stage – Middle Of The Funnel ]
The middle part of the sales funnel.
The prospect realizes they have a problem and is more aware and informed about it.
He’s looking for a way to solve his problem and is looking for possible options as solutions.
Your competition is one of those options, so you want to make sure that you’re putting the effort possible to separate yourself from the pack.
This is also known as the Consideration Stage!
At this stage, the prospect becomes a lead. They are still not ready to buy from you, and they wish to find out more about your company and the solutions that you offer.
Establish a good connection with your lead by providing all the value and creating a brand voice and message that your audience will find appealing.
Creating e-mail campaigns, informative blog posts, and advertisements are a good starting point (content-wise).
Do this part correctly, and it will force your leads to think about a purchase.
[Decision Stage – Bottom Of The Funnel]
This is the bottom of the funnel and is the part where the lead is very familiar with your company and is considering to buy your product or services.
The part where most sales are made!
You want to do your best and try to convince the lead that your company offers the best solution for their problem.
Putting out custom, high-quality content can help with the customers purchasing decisions.
Successful case studies, testimonials, and live interviews with previous customers are a great way to start convincing your leads to buy your product or service.
HOW LAWYERS USE CLICKFUNNELS
This sales funnel building software can help every business to efficiently market and sell their product or service online. Getting the product to the end-customer has never been as simple as this.
It’s the same when it comes to Law-Firms.
With Clikfunnels, it’s very straightforward and affordable to get a sales funnel up and running. You don’t even need to be a sales funnel expert to do it.
Choose between the hundreds of pre-made and high-converting templates, and you’re ready to go.
It’s the fastest and most efficient way to set up a sales funnel for your business. Hiring a funnels specialist can get quite expensive and can take too much time.
It is compatible with every type of business and can be used in many different ways.
Clickfunnels is the real-deal when it comes to attracting prospects and generating leads for your company.
The possibility of you running into some problem is always present, but it shouldn’t concern you because Clickfunnels has the most helpful and resourceful support team.
You can take your business to the next level with this sales funnel building software that gives your website visitors a path and guides them into a conversion.
On top of that, their dashboard is pretty easy to navigate and can produce your first funnel in less than ten minutes.
ATTENTION: State-of-the-art funnel building software that guides the prospect to a sale
How To Create a Sales Funnel For Lawyers
I’ve divided this section into two parts:
- Buyer Persona Checklist
- Create Your Funnel With ClickFunnels
Before you even start creating your sales funnel, it is crucial to develop a checklist that will help you select the right content for your sales pipe.
The checklist will serve you as a guide and will help you determine the design and layout of the funnel.
Let’s dive in!
[ Part #1]: Buyer Persona Checklist
A Buyer Persona is a profile of your ideal customer that was created based on market research. It represents the profile of the perfect audience for your business.
If you produce content that targets your buyers’ persona profile explicitly, you will increase the chance of a conversion happening.
The content that you produce should be tailored and fit to your audience.
One of the main issues that companies have is the fact they generate content that presents themselves instead of the customers’ needs & desires.
Address the problem and the pain-points that your customer has, and you will have a much better success rate.
For example, you would want to create one content if you’re a divorce lawyer and a different type of content if you’re an estate-planning lawyer.
You don’t want to attract people that have mortgage problems if you are a divorce lawyer and vice versa.
Find out as many things as possible about your target audience, and you will have a much stress-free time creating your funnel.
If you wish to see success, the number one thing I recommend you do is to act like you’re the customer.
What does your customer want from you, and what are you offering that makes you so unique and will hook the customer to buy from you instead of your competition?
Once you have crafted your buyer persona, you can move to the actual funnel building process. This is the easiest part of the whole funnel building journey.
[Part #2]: Create Your Funnels With Clickfunnels
In this section, I will explain to you how you can go out there and create your first sales funnel within ten minutes.
After your funnel is done, all you have to do is send traffic to it and watch the conversions roll in.
These are the steps you need to follow to create the sales funnel:
- Step #1: If you still haven’t had the chance to Clickfunnels, you can sign-up to their platform in no time. They even let you test the funnel builder with their 14 Day Free Trial.
- Step #2: After you have created your account, you want to log in and access your account dashboard. Click on the green button that says: “Create Funnel”
- Step #3: Select the goal of the funnel. Running webinars is always an excellent idea for law-firms. They give you plenty of time to point out all of the benefits that your business offers.
- Step #4: Name your Sales Funnel
- Step #5: Choose a template that fits your business needs the best.
- Step #6: Play around with the design of the template, and don’t forget to be creative and have fun.Your first funnel is set! All you have to do now is send some traffic to it and BOOM!
Clickfunnels for lawyers is a great way to acquire new customers for your law firm. It is a very straightforward drag-and-drop funnel builder that can have a huge impact on your business.
I highly recommend you sign-up for their 14 Day Free Trial and test it out for yourself!
To Your Success!